We are often asked what differentiates us from the competition. The most important thing is our people. Microsoft Dynamics NAV and our own bcFood program are the software tools we depend upon, but even the best tools are useless unless they are placed in skilled hands and used for their intended purpose.
Chief Executive Officer
Bruno has more than eighteen years of experience with Microsoft Dynamics NAV. Bruno’s background is in design, development, programming, and the integration of applications within the Microsoft Dynamics environment. Bruno served as a consultant/system developer for a large international Navision Solution Center in Europe. He has worked in a similar role for other Navision Solution Centers, as well as the Center for Information Technology in Education in Lund, Sweden.
His degrees include an MS in Computer Science and undergraduate in Business Administration and Economics, with an emphasis on Strategic Management and Control Systems. Bruno has worked with the Navision/Microsoft Dynamics product since 1998.
Bruno is fluent in Swedish.
Dirk has more than eighteen years of business experience, almost all of them involving Microsoft Dynamics NAV. Previously holding positions such as Software Designer and Project Manager, he has extensive experience in software design, programming, implementation, and project management.
In addition to his Master’s Degree in Information Management and Auditing from Katholieke Universiteit Brabant in the Netherlands, he has had multiple articles published in Dutch trade magazines. Dirk has worked with the Navision/Microsoft Dynamics product since 1998.
Dirk is fluent in Dutch and German.
Vice President Implementation and Project Management
Elayna has more than twenty eight years of accounting, finance, and business administration experience, with more than seventeen of those years involving Microsoft Dynamics NAV. She provides overall leadership and ensures the effective management and administration of Beck’s implementations and project management operations. As the lead for the company’s Project Teams, Elayna is responsible for the development and implementation of strategic, long term operational best practices, plans, and procedures.
Elayna has had a great deal of experience in the accounting and business consulting world, and has extensively worked with areas such as complex reporting, distribution, currency, consolidations, and complex inventory-based businesses. She has held positions in public accounting firms, volunteered with the US Peace Corps, and worked as an independent consultant.
Elayna holds a BS in Business Administration from University of California, Berkeley – Walter A. Haas School of Business. She is a Certified Public Accountant – Inactive (CPA), a Project Management Professional (PMP), and is currently enrolled in the Advanced Project Management program at Stanford University.
Elayna is fluent in Spanish.
General Manager and Director of Business Development
John has more than thirty one years of operational and management experience. John’s career began at PriceWaterhouseCoopers (formed by the merger with Coopers & Lybrand), an international “Big 4” public accounting and consulting firm, before transitioning to industry, where he held such key senior management positions as CFO, VP Finance & Operations, and VP Sales & Marketing.
John has hands on, in-depth knowledge in many areas, including strategic business unit planning, sales, marketing, procurement, accounting, finance, and human resources. His experience covers a broad range of projects and industry types, such as Food Service, Distribution, Medical Device, Biotechnology, Pharmaceutical, Professional & Financial Services, Transportation, Publishing, Insurance, and Steel.
John holds a BS in Accounting from Seton Hall University. He is an active member of the New Jersey Society of Certified Public Accountants and is fluent in Portuguese.
Outside of work he enjoys cooking and baking with his better half, spending time with his two children, and designing and constructing residential housing.
National Account Executive
Cheryl has more than thirty one years of business experience, many of which have been spent working with Microsoft’s Dynamics NAV and GP ERP software products. In the past, she has managed strategic accounts as an account executive for companies such as Unisys, Motorola, Stratus, and ePartners.
She has extensive experience in the recipe/formula-driven process manufacturing market, as well as selling ERP software to mid-size processors, manufacturers, and distributors of food, pharmaceuticals, nutraceuticals, and chemicals that are subject to regulation by the FDA and USDA. Her responsibilities have included strategic sales planning, market expansion, channel management, and vendor relations.
Cheryl is a huge proponent of NAV community-driven industry forums, specifically NAVUG and Directions, and enjoys the opportunity they provide to connect with fellow NAV professionals.
Business Development Manager
Mike has spent more than thirty six years working with software, starting back in 1982 when he developed business solutions for oil jobbers on MPM/CPM machines using Business Basic. At the time, he was 19 and didn’t know the difference between accounts payables and accounts receivables. Since then, he has worked in every capacity of the software industry, from technical support to architect, trainer to project manager. Mike began his sales career in 1992 while working for the sixth U.S.-based Navision Software partner and, except for a brief stint on “the dark side,” has worked with NAV ever since.She has extensive experience in the recipe/formula-driven process manufacturing market, as well as selling ERP software to mid-size processors, manufacturers, and distributors of food, pharmaceuticals, nutraceuticals, and chemicals that are subject to regulation by the FDA and USDA. Her responsibilities have included strategic sales planning, market expansion, channel management, and vendor relations.
Given his technical foundation, Mike became a certified developer for NAV to bolster his sales efforts. Today it’s likely you’ll work with Mike to get “hands on” with Dynamics NAV during the sales process.
Mike graduated with honors from Computer Career Institute in Portland, Oregon. He is an APIC Certified Production Inventory Manager – Inactive.